A new release is now live 🔥

Hey there,

The release update of April has arrived 🙌.

Read on to learn what we improved in April 2023.

Automation Rules based on the Weather Forecast are NOW available. ☀️ 🌧️

In the beginning of April we released the new version of Automation Rules which can help you further automating your daily tasks. We added the following improvements in April:

• Temperature and Chance of Rain are now available as a rule option, you can use this to, for example, scale up ads based on the weather prediction;
• A rule can now count on ad, adset or campaign level;
• The attribution window is now adjustable;

Read here how to use the weather forecast in Automation Rules and Optimizations.

NEW FEATURE: Channel Grouping 📈

With Channel Grouping you can exclude or group channels from the Channel Performance page. Navigate to settings - Channel Grouping to create one. Read here how to create a Channel Group to clean up your Channel Performance overview.

IMPROVED: Attribution Modelling 🚀

We keep on improving our models to show the most accurate performance of your ads. Curious to learn more about the optimized attribution models used in Billy Grace? Read this article.

Additional amazing improvements 🔥

• Made the indent in tables better readable;
• For Partners we added a client dropdown in the left menu, making it easier to switch between clients and more clear which client you are currently viewing;
• Added +- 15 new metrics (nr. depends on your client type) to the dropdown on the homepage. This unlocks new scaling possibilities and gives you a better understanding of your KPI's;
• Soon, the homepage will be customizable to your wishes, giving you the power to create your own dashboard. More on this in next release update;
• We added a Custom Event Label to Custom Events to change the name of Events in reports;