Latest News from the Billy Grace team
Feature update
Product update

New product update 🔥

Tim avatar
Shared by Tim • June 13, 2023

Hey there,

A release with new features and updates is live. 🙌.

Read on to learn what we improved in January 2023.

Creative Studio 🎨

Creatives from TikTok and Pinterest are now available in the Creative Studio. We keep expanding the creative studio, with ad copies coming up next.

Custom Events 🚀

Released as a beta module in the beginning of December, the Custom Event feature is now live and ready to be used by all clients. Custom Events let you configure your own conversion goals via Google Tag Manager. Custom Events can be used to filter reports and as a goal in the AI budget optimization feature.

Read more about Custom Events.

User Management (agencies) 🥂

For agencies, we added the feature to invite your colleagues to Billy Grace. Navigate to Partner Dashboard (in the upper right corner) to check out the new menu with User Management to invite colleagues.

User Management for clients will be available soon!

Small but important improvements 🔥

A summary of small improvements:

  • Page speed is improved;
  • A new graph in Optimization Performance which shows the set daily budget and the actual spent daily budget, this helps you keep track of your actual daily total spent;
  • We added spent as a metric to the "Recommended budget over time" table in Optimization Performance;
  • Added a total row to the tables in Optimization Performance, Channel Performance, Campaign Performance and the Creative Studio.